Merlin Tickets provides an intuitive sales portal for your customers. After purchasing their tickets, your visitors will receive emailed tickets valid only on their arranged day of arrival.
Tickets can be redeemed using either the free to use Merlin Online web browser application, the Merlin Mobile redemption app, or by using Merlin 8 EPOS system. Once scanned, cloud-based registration prevents duplicate use at all check-in points simultaneously.
Only certain types of admission will qualify for 25% gift-aid claims, and these require customer declarations of consent to be submitted to HMRC. Merlin 8 automatically prompts cashiers and online customers when a product is eligible, and adjusts prices to be compliant with the gift-aid scheme. Merlin 8 reporting can also collate and issue claims directly to HMRC.
Discount codes can easily be added online. Simply Choose a start and end date, which product the code is valid for, any quantity or price thresholds, then create a code for customer use at checkout.
Merlin Tickets means administrators can easily set restricted quantities and specific time-slots for events, on a mobile friendly website. These can be set to repeat on certain days, within specific date ranges, and can specify time and maximum quantity allowed.
Selling online has three main benefits. One, digital checkouts can be informative in terms of identifying customer demographics and creating marketing opportunities. Two, visitor spend increases as your guests arrive on site without spending a penny on entry. Finally, booking online is a highly accessible conversion tool. This ensures commitment from your customers and improves cash flow for your business.
One of the latest trends of tech savvy shoppers is to look around for voucher codes before planning a purchase or trip. To capitalise on this, utilise voucher codes on coupon aggregate websites and social media to increase your outreach.
Merlin Tickets includes the option to collect marketing consent. Once collected, this creates a powerful marketing resource to entice past customers to visit again. In addition, Our e-ticketing system supports the addition of vouchers onto your ticket purchases. Offering a percentage discount off future orders is a powerful tool for a growing attraction.
Merlin includes support for animal adoption, tiered memberships as well as standard donations. Each of these can also include options to gift-aid donations and are fully supported with Merlin’s in-built letter functions
